As a small business owner, you surely know by now that social media must be included in any good business plan these days. But what, really, is social media and what does it mean for your business? The simple answer is that social media is a...

While you may have heard of Google+, odds are you don't know much about it. However, when it comes to social media, Google+ is rapidly becoming a force to be reckoned with, at least in the late teens, early twenties crowd. This means that if you are...

Working with all the elements available today for getting your business noticed online can be confusing. It is especially confusing if you leave something out. With all the variety of social media outlets now that can be easier than you think. You...

When it comes to local SEO, there is a large component that relates to social media. As a matter of fact, Google has started placing a lot of emphasis on businesses that have a large social media following. The monitor websites and see how much...

Using Bing Maps as part of your Internet marketing plan is a good way to get your name out there. It should not be a surprise anymore that a business person needs to use every tool available to be visible to potential customers. Bing Maps is just...

By this time, nearly every business owner has learned at least something about Search Engine Optimization, or SEO. If you haven't, it's time to put your research hat on and get informed. Because the days of not using SEO to benefit your business...

Consumer reviews were once thought to be a novelty idea, allowing consumers the ability to express an opinion about a product or service. However, what was once a novelty is now a strong predictor as to whether or not something sells. As a matter of...

The main purpose of a social media account for a small business is to give your business a face and a voice. People love interacting with the people and companies they patronize. And this isn't a phenomenon that is reserved for celebrities and large...

Social media - two words that can strike terror into the hearts of some small business owners. If you have been in business for more than a decade, you probably grew your business in much different ways prior to the advent of social media. Your...

As a small business owner, you surely know by now that social media must be included in any good business plan these days. But what, really, is social media and what does it mean for your business? The simple answer is that social media is a...