If you're lucky, your business has multiple mentions across the Internet. Odds are, these mentions really didn't require any effort on your part. And while this is a good thing for exposure, it's a bad thing when you consider most of the information...

Social media - two words that can strike terror into the hearts of some small business owners. If you have been in business for more than a decade, you probably grew your business in much different ways prior to the advent of social media. Your...

By this time, nearly every business owner has learned at least something about Search Engine Optimization, or SEO. If you haven't, it's time to put your research hat on and get informed. Because the days of not using SEO to benefit your business...

When it comes to boosting the visibility of your website, you've probably heard that SEO, or search engine optimization, is the way to go. And it's true that SEO can do a lot for your website, as long as you understand how to do it properly.

The...

When it comes to marketing your business, if you depend on having customers walk into your establishment to make a purchase, you need to have a solid local SEO strategy in place. Local SEO is designed to make your business more visible to customers...

Many are confused about the importance of local SEO in a marketing strategy. And even those who are familiar with it often find it difficult to launch an effective local SEO campaign that produces the results they need. This is partly due to the...

In years past, website owners have engaged in global SEO or search engine optimization practices in order to boost visibility on the Internet and drive traffic to their websites. However, in today's world, local searches rule, which means that your...

When it comes to social media for your business, you have already set up a multitude of profiles. You probably have several profiles already set up and working making you feel like you've done a bang up job on establishing your company's voice in...

There has been a lot of buzz out there about the importance of local SEO. And while not all businesses will benefit from it, if your business has a physical address, you can definitely benefit from it. But, what does Local SEO entail and will it...

If you are in business today, your company has probably been mentioned on the Internet a few thousand times without you ever doing anything. However, understanding how this happens and how you can use it to promote your business even further will go...