Every sales individual knows that the key to closing sales is finding qualified leads. In the past, the key to landing more sales was to simply let more people know about the products you were selling. The more individuals you could contact about...
Search engine optimization is the art of making your website seem "more important" than the thousands of others that exist on the Internet today. The goal is to have your website listed higher up in the search engine results pages (SERP) than other...
Companies that want to get ahead recognize the vitally important role that internet marketing plays in their overall marketing strategy. Today's bustling marketplace demands a broad and encompassing approach to reach every nook and cranny of their...
While most end users are very aware of the benefits of conducting global searches, more and more are becoming aware of the increased value of conducting local searches. Because the focus of users is shifting from global searches to local ones,...
When it comes to your small business, one of the biggest concerns you have is getting your business seen. On the Internet, this can be a tall order. However, it is possible. What's even better is that it is fairly easy to do so. Local SEO efforts...
If you've been advertising on the internet for any length of time, you've heard about SEO - Search Engine Optimization. What you may not know, though, is what SEO really means - especially for you. And not knowing could be the difference between...
Local search engine optimization (SEO) is a bit of a tricky endeavor. It's far different from the global SEO stuff people have been doing for years and it requires you to understand how different elements work together in order to create a cohesive...
Local SEO used to be as simple as just making sure that your company is represented in a few online business directories. However, it's getting a lot more complicated than that. One of the biggest things that companies can do to improve their local...
If you're lucky, your business has multiple mentions across the Internet. Odds are, these mentions really didn't require any effort on your part. And while this is a good thing for exposure, it's a bad thing when you consider most of the information...
By this time, nearly every business owner has learned at least something about Search Engine Optimization, or SEO. If you haven't, it's time to put your research hat on and get informed. Because the days of not using SEO to benefit your business...