When it comes to boosting the visibility of your website, you've probably heard that SEO, or search engine optimization, is the way to go. And it's true that SEO can do a lot for your website, as long as you understand how to do it properly.

The...

The Importance of Social Media in Local SEO

Let's face it. No matter how you feel about the emergence of social media, odds are that you have at least one social media account. Many people have more than one. This makes social media one of the most...

When it comes to marketing your business, if you depend on having customers walk into your establishment to make a purchase, you need to have a solid local SEO strategy in place. Local SEO is designed to make your business more visible to customers...

With competition between businesses increasing, it is often hard for small business owners to find a way to compete with larger corporations with seemingly endless advertising budgets. However, thanks to a change in the way people are looking for...

Many are confused about the importance of local SEO in a marketing strategy. And even those who are familiar with it often find it difficult to launch an effective local SEO campaign that produces the results they need. This is partly due to the...

As a small business owner, your operating budget is limited. And your marketing budget is even more strained. So, how do you decide where your marketing dollars should be spent? Odds are, you have spent plenty of money on advertising campaigns that...

It's hard to imagine that there are any businesses that haven't begun to realize the importance of social media in their overall marketing strategy. However, if you are one of the holdouts, now might be the time to reconsider your position. Here are...

In years past, website owners have engaged in global SEO or search engine optimization practices in order to boost visibility on the Internet and drive traffic to their websites. However, in today's world, local searches rule, which means that your...

When it comes to social media for your business, you have already set up a multitude of profiles. You probably have several profiles already set up and working making you feel like you've done a bang up job on establishing your company's voice in...

There has been a lot of buzz out there about the importance of local SEO. And while not all businesses will benefit from it, if your business has a physical address, you can definitely benefit from it. But, what does Local SEO entail and will it...