When it comes to local SEO, there is a large component that relates to social media. As a matter of fact, Google has started placing a lot of emphasis on businesses that have a large social media following. The monitor websites and see how much...

Local SEO is the process whereby a business makes themselves more visible to local customers on the Internet. Many people make the mistake of thinking that local SEO is just a way to manipulate the system and get your site higher up in the search...

When it comes to marketing techniques, Local SEO is one that has been steadily increasing in popularity over the past few years. While the reasons for this are numerous, the main driver behind its growth is the growth in the use of smartphone and...

There are so many things that businesses and marketing experts can do to increase the visibility of a website on the Internet it's hard to decide which ones to pursue and which ones aren't worth the effort. However, one of the elements that can...

When it comes to local SEO, most companies focus on optimizing their websites, adding listings to local business directories, creating quality back links, etc. However, there was a case study done regarding the effectiveness of optimizing Google...

While most end users are very aware of the benefits of conducting global searches, more and more are becoming aware of the increased value of conducting local searches. Because the focus of users is shifting from global searches to local ones,...

Using Bing Maps as part of your Internet marketing plan is a good way to get your name out there. It should not be a surprise anymore that a business person needs to use every tool available to be visible to potential customers. Bing Maps is just...

There are several ways to market yourself and/or your business using the Internet. Each path you take can lead to a different result, or the separate paths can lead in the same direction and support each other with a similar query. One of these...

Benefits of Local SEO

In today's digital environment, small businesses know that if they are going to compete with the big boys of business, they have to have an online presence. Small business owners across the globe have created websites, some...

When it comes to creating some visibility for small business, you've probably spent a lot of time making sure that Google thinks that you and your business are the next best thing to sliced bread. However, it's important to realize that not only is...