Companies of all shapes and sizes can use Google AdWords to help them increase their exposure and bring new customers to their doors. However, many small businesses aren't aware that AdWords is as effective and cost effective for them as it is for...

When it comes to getting sales, business owners and marketing professionals alike will tell you that there is no more important aspect than getting your business noticed locally. In the past, this meant that you needed to take out expensive...

With competition between businesses increasing, it is often hard for small business owners to find a way to compete with larger corporations with seemingly endless advertising budgets. However, thanks to a change in the way people are looking for...

Every sales individual knows that the key to closing sales is finding qualified leads. In the past, the key to landing more sales was to simply let more people know about the products you were selling. The more individuals you could contact about...

It's hard to imagine that there are any businesses that haven't begun to realize the importance of social media in their overall marketing strategy. However, if you are one of the holdouts, now might be the time to reconsider your position. Here are...

Everyone knows that when it comes to searching the Internet that Google is king, right? Well, 70% of the world's Internet consuming population would agree with you. However, Google isn't the only player in the search engine game. Believe it or not,...

In years past, website owners have engaged in global SEO or search engine optimization practices in order to boost visibility on the Internet and drive traffic to their websites. However, in today's world, local searches rule, which means that your...

For businesses that are starting to realize the importance of local SEO for the growth of their businesses, one of the most important elements for a successful local SEO campaign is Google Places for Business. By simply claiming and completing a...

Everybody who is anybody knows that SEO stands for search engine optimization. Some even know that the term refers to the process of helping a website get more visibility on the Internet. But what does any of that really mean?

If you are a website...

When it comes to local SEO, there is a large component that relates to social media. As a matter of fact, Google has started placing a lot of emphasis on businesses that have a large social media following. The monitor websites and see how much...