SEO, or Search Engine Optimization, in simplest terms is a process by which non-ad web pages or websites get moved to the top of the search order when someone does a web search through Google or Bing or Yahoo, etc. The closer to the top of the...

When local SEO got started, it was more about how much of it you could do rather than how good it was. Long gone are the days when quantity outweighed quality. Today's local SEO efforts require you to take some stock in providing quality strategies...

When it comes to local SEO, one of the most valuable things you can have is a positive online customer review. In the past, that simply meant getting your customers to leave sparkling reviews of your company and service on Yelp. However, after New...

What should the main goal of a business be? To increase sales? Expand the customer base? While these are both important goals, it’s more important for a business to become the expert or authority within its industry. Any business that wants to be...

If you are a small business owner, odds are you've either already tried Google Adwords and didn't get the expected results or you've thought about trying it but have heard too many horror stories to take the plunge. Many studies have been conducted...

Now that 2015 is set to give way to the start of another really great year, it' is time to sit back and take stock of how local SEO has changed over the past 12 months as well as begin to predict how it will continue to evolve in 2016.

This guide is...

When it comes to advertising strategies, many small business owners understand that YouTube provides a wealth of opportunity. However, most are stumped as to what it takes to create a successful video marketing campaign. YouTube is, by far, the most...

Whether you have spent any quality time on your local SEO efforts or not, it is important to understand that local SEO, just like any other online marketing strategy, evolves on a regular basis. This means that no matter what you have done in terms...

If you are a local business owner who is trying to improve your position on the internet, odds are you've been spending a lot of time focusing on what Google wants. And, while Google may still be the royalty of internet search, they are certainly...

One of the questions that many small business owners ask is whether or not SEO is something they can do on their own. And the truth is that while many of the techniques involved in local SEO are straightforward and simple, the key is to wrap your...