Starting a blog is one of the easiest ways you can start taking advantage of being found on the search engines. A blog about your business also helps you stay connected with your customers and it provides them valuable insight about your company....
An open letter to Mr. David Swanson
"It's business as usual at R.H. Donnelley today and it will be (in the future.)" David Swanson, CEO
No it's not David and you should have listened to us over the past few years. Your statements do not sit well...
In response to great interest in our ePowerPackage service that we created specifically for small and local business owners we have launched our new ePowerPackage website. This service is specifically geared to help small business in their local...
Its commonplace in today's internet age to for people to assume that all search engines, portals and internet directories essentially all do the same thing. While all of these services are designed to gather and present information to the end user...
Recently I conducted a telephone survey of 200 local business owners in and around Seattle, WA. I compiled a list of electricians and then Googled them to see if they had any ranking in OneBox. For example: "Electrician Kirkland, WA" and if they...
We have alot of experience working with medium and large business on their online marketing initiatives. Whether there looking for Search Engine Optimization, Paid Search Management, or any of our other services it generally a smooth process as they...
For years, no decades the de facto advertising standard for small business was the Yellow Pages. If you weren't listed then how would anyone find you? While the Yellow Pages still maintains a huge directory of listings you should ask yourself if...
Its happening everywhere. Stocks are on the decline, earnings reports are bad, people are being laid off and this is all in big business. So your thinking to yourself how can I possibly weather this economic storm if I'm a small or medium size...
At Softline we work with allot of small and medium size business's so we are quite familiar with the fact that there audience may not be as geographically diverse as larger companies. In fact, a common question that comes up in our conversations...