3 Reasons Not to Search For Your Own AdWords Ad

When you launch an ad on AdWords, it can be tempting to search for your own ad to see how you are doing against competitors. However, it’s not a good idea to do this, and if you give in to the temptation, it can actually hurt your campaign in the...

June 11, 2018

Softline's Search Engine & Social Media Marketing Services

At Softline Solutions, we are all about providing the industry’s best online marketing services for prices that won’t make your account manager weep. If you are unfamiliar with what we offer, take a moment to learn about what we will happily do for...

May 28, 2018

5 Great Ways to Advertise Online in 2018

Ready to make this year your brand’s best ever? Of course you are. Launch your brand into the stratosphere with any or all of the following five outstanding ways to advertise online. You will enjoy high site traffic volume, as well as more...

May 21, 2018

When You Should Hire A Digital Ad Agency

As a business owner, there will probably come a time when hiring a digital marketing agency is an exciting and much-needed endeavor. So, is it time for you to hire a digital ad agency? Read on to learn some of the primary signs indicating you...

May 12, 2018

Advertising On Bing & Yahoo!

Google may be the search engine juggernaut, but Bing and Yahoo remain close competitors. If you are putting together a new advertising campaign, take a moment to learn about the pros and cons of advertising on Bing and Yahoo, and when it might be...

May 07, 2018

How To Get The Most Out Of Instagram Marketing

That photo-sharing app known as Instagram has become one of the most prominent social media platforms, and an outstanding way to promote your brand. Get the most out of your company’s Instagram account with these key tips for Instagram marketing.

April 27, 2018

5 Local SEO Mistakes You Need To Fix Now

SEO is a marathon, not a sprint. And, while this is something to emphasize to your clients, it is important to avoid the common mistakes that befall so many agents and companies focusing on local SEO. Keep yourself sane and your clients happy by...

April 20, 2018

Digital Marketing Trends in 2018: Lessons and Opportunities

The marketing world is as fast-paced as ever thanks to continual technological changes and ever-expanding data access. Marketing teams are spending as much as one-third of their budgets on channels and features they had no idea about even a few...

April 16, 2018

Must-Have Ingredients For Landing Page Success

Small businesses often have limited marketing budgets and may also have limited time to devote to their marketing efforts. If you are in this category and you have found that investing in pay-per-click or email marketing has been leading to...

April 07, 2018

Why Remarketing Is So Important

Remarketing is marketing to the same prospects multiple times. It is extremely important because very few prospects will make a purchase the first time they visit your website or are exposed to your brand. Remarketing can be done through email,...

April 01, 2018